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Santa Cruz Communications Inc. a full service Public Relations boutique agency, specializing in the U.S. Hispanic market.
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Daily Archives: February 28, 2017

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Our Brand is Crisis Dealing with Fake News

I stole this title from the 2015 movie starring Sandra Bullock, in which a presidential candidate from Bolivia hires a very competitive campaign manager just to create a fake political crisis in order to make the population believe that the country’s only way to overcome it, was by voting for him. After a fierce competition…

February 28, 2017Blog, NewsBy Claudia Santa Cruz
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