TELEMUNDO CELEBRATES THE BILLBOARD LATIN MUSIC AWARDS “BILLBOARD DUETS” WITH THREE TV SPECIALS SURROUNDING THE HIGHLY ANTICIPATED SHOW

“Detras de la Fama” Saturday, April 23 at 9pm/8c
“La Alfombra de Premios Billboard” Thursday, April 28 at 7pm/6c
“Premios Billboard: Acceso VIP” Thursday, April 28 at 11:35pm/10:35c

Miami – March 22, 2016 – TELEMUNDO announced three TV specials to offer viewers complete coverage of the prestigious Billboard Latin Music Awards “Billboard Duets”. “Detras de la Fama” will broadcast on Saturday, April 23 at 9pm/8c and will feature exclusive and in-depth interviews with top Latin music artists including Nicky Jam, Jesse & Joy, Daddy Yankee and Julion Alvarez. “La Alfombra de Premios Billboard” airs Thursday, April 28 live at 7PM/6c and will showcase the fashionable and glamorous arrival of artists on the red carpet. Following the awards ceremony, the night will culminate at 11:35pm/10:35c with “Premios Billboard: Acceso VIP,” a live post-awards show that will give audiences an exclusive behind-the-scenes look of the Billboard Latin Music Awards. The longest-running and most prestigious awards show in the Latin music world will be produced by and broadcast live on TELEMUNDO on Thursday, April 28 at 8pm/7c from the BankUnited Center at the University of Miami in Florida.

Rashel Diaz, co-host of TELEMUNDO’s morning show “Un Nuevo Dia,” returns this year to host “Detras de la Fama,” a prelude to the 2016 Billboard Latin Music Awards set to broadcast Wednesday, April 23 at 9pm/8c on TELEMUNDO. For this special one-hour TV show, production teams traveled to Mexico and Puerto Rico to interview the featured artists and offer in-depth interviews with some of the biggest names in Latin music, revealing a never-before-seen side of Nicky Jam, Jesse & Joy, Daddy Yankee and Julion Alvarez.

Nicky Jam, an 11-time finalist this year, is one of the most inspirational and successful second acts in Latin music. After a 10-year hiatus and moving to Colombia, he returned to the limelight and chart topping success; he is currently headlining his first and highly successful solo U.S. tour. The urban singer recently announced his debut in Hollywood, joining the cast of The Return of Xander Cage, starring Vin Diesel, Samuel L. Jackson, and former Miss Colombia Ariadna Gutierrez. Mexican pop duo Jesse & Joy, are currently in the midst of their “Un besito más” tour and are up for two awards this year. A finalist this year, Daddy Yankee will be back as a Coach on the new season of TELEMUNDO’s “La Voz Kids” (The Voice Kids), scheduled to air in the spring. He holds more top 10s on the Billboard Latin Rhythm Airplay chart than any other artist. Mexico’s “King of the Box Office”, Julion Alvarez is the lead singer of Julion Alvarez y su Norteño Banda, one of the hottest Regional Mexican acts, and a six-time finalist.

The red carpet special “La Alfombra de Premios Billboard” precedes the Billboard Latin Music Awards airing LIVE at 7PM/6c. The one-hour show will showcase the glamour and excitement of music and TV stars arriving on the red carpet. Hosted this year by TELEMUNDO personalities Rashel Diaz and Suelta La Sopa’s Jorge Bernal; co-hosted by Al Rojo Vivo Entertainment Reporter Jessica Carrillo and Fashion expert Quique Usales.

Following the awards show, the night culminates at 11:35pm/10:35c with “Premios Billboard: Acceso VIP,” a special that will give audiences an exclusive behind-the-scenes look of the awards ceremony. The program will be hosted by Jessica Carrillo, co-hosted by Titulares y Mas’ Karim Mendiburu, with fashion expert Quique Usales and social reporter Erika Csiszer (“Un Nuevo Dia” & “Titulares y Mas”).

The Billboard Latin Music Awards “Billboard Duets” is the only award ceremony that honors the most popular albums, songs, and performers in Latin music, as determined by the actual sales, radio airplay, streaming and social data that informs Billboard’s weekly charts

For the complete list of finalists and the latest news, fans can visit Telemundo.com/PremiosBillboard – the official website of the 2016 Billboard Latin Music Awards “Billboard Duets”. For the latest news, be sure to follow the “Billboard Latin Music Awards” on social and join the conversation by using the official hashtag #Billboards2016.

Facebook: Facebook.com/LatinBillboards

Twitter: @LatinBillboards
Instagram: @LatinBillboards
Snapchat: TeamTelemundo
Join the Conversation: #Billboards2016

The awards are the culmination of the Billboard Latin Music Conference, now in its 27th year and under the slogan “The Top Artists, The Top Trends, The Top Names in Music”. The conference is the biggest and longest-running event dedicated to Latin music in the world. It will take place April 25-28 at the Ritz Carlton in Miami Beach, Florida. The conference is the “must-attend” event for the top power players in the industry, from label presidents to A talent, to top agents, managers, promoters, marketing and advertising executives and radio executives, as well as for those taking their first steps in the business. For information please visit BillboardLatinConference.com or email conferences@billboard.com.

BLMA Tweet: TV specials featuring @NickyJamPR @jesseyjoy @daddy_yankee @julionalvarez, red carpet, behind the scenes and more #Billboards2016 @TELEMUNDO

Billboard is the world’s most influential music brand, built on the most complete and well-respected database of charts across all music genres. The Billboard charts define success in music. From the iconic Billboard magazine to Billboard.com, the ultimate consumer-facing destination for millions of passionate music fans, to the industry’s most elite conference series and influencer events including the Power 100 and Women in Music – the Billboard brand has unmatched authority among fans, artists and the industry alike. Billboard was named the leading U.S. brand on Twitter, surpassing the NFL, ESPN, BuzzFeed and MTV, with 6.1 million engaged actions in Q3 2015, and named an overall Top 10 U.S. Media Publisher in December 2015 with 11.8 million social actions. Billboard has a social media footprint of 10.6 million social followers across Facebook, Twitter, Instagram, and YouTube. Billboard magazine has scored major news-generating covers recently including Nicki Minaj, Lana Del Rey, Selena Gomez and Justin Bieber. In December 2015, the Billboard Women in Music ceremony, which honored Lady Gaga as Woman of the Year, was presented to a mass audience for the first time via Lifetime, the exclusive broadcast partner.

TELEMUNDO is a world-class media company leading the industry in the production and distribution of high-quality Spanish-language content across its multiplatform portfolio to U.S. Hispanics and audiences around the world. The network features original scripted dramas from Telemundo Studios – the #1 producer of Spanish-language primetime content – as well as non-scripted productions, theatrical motion pictures, specials, news and first-class sports events, reaching 94% of U.S. Hispanic viewers in 210 markets through its 17 owned stations and 52 broadcast and MVPD affiliates. TELEMUNDO is part of NBCUniversal Telemundo Enterprises, a division of NBCUniversal, one of the world’s leading media and entertainment companies. NBCUniversal is a subsidiary of Comcast Corporation.

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PRESS CONTACTS:

For press credentials, please visit www.santacruzpr.com and fill out the credential request form online before March 31, 2016.

Claudia Santa Cruz │ Santa Cruz Communications | 646-538-4330 │ claudia@santacruzpr.com

Paola Marin │Santa Cruz Communications | 305-592-4473│ paola@santacruzpr.com

David Alvarado │TELEMUNDO | 305-889-7553 │david.alvarado@nbcuni.com

For more press information, visit nbcumv.com, and follow us on Twitter: @TLMDPR.

About the author

Claudia Santa Cruz