MEDIA RELATIONS / MEDIA TRAINING
We are first and foremost storytellers.
We understand the type of compelling pieces that reporters and influencers are seeking, and we have become their trusted and valued source thanks to an impeccable relationship that spans many years.
Our media training experts have decades of TV News, Online and Print journalism experience and can prepare company officials and spokespersons to deliver key messages in a clear, concise and effective manner, as well as manage difficult questions.
Our award-winning team has worked over 35 internationally televised live events, and dozens of press conferences, client receptions, press junkets, influencer events, concerts, and more. And when it comes to red carpet events, we own them.
Our innovative approach has set a high bar in the development of PR event strategies and tactics that others follow, garnering us a reputation for flawless execution that results in great impact and awareness, and most importantly ROI.
SOCIAL MEDIA / INFLUENCER RELATIONS
We develop relevant and original content that allows companies to connect with their audiences directly via social media, utilizing the latest digital and social media platforms for maximum visibility and engagement.
Furthermore, we identify the influencers that have the greatest impact on your business, and we work to create branded yet engaging events or content that can seamlessly weave into their platforms, taking into account their personal relationship with their respective audience.
CONTENT CREATION & GRAPHIC DESIGN
A content strategy that includes an integrated approach to secure owned, social and earned media is key to inform, inspire, persuade and educate a target audience. At SCC, we craft fresh, compelling and shareable content that helps clients stay current and relevant in a variety of formats, whether its press materials, social media posts, website copy, blogs, By-line and Op-Ed articles, brochures, newsletters, or speeches, we develop original material that can capture the attention of key audiences.
We understand the art of visual communication. We know that captivating designs are a critical component of content marketing, and we create images with character and relevance, which helps to spread the message far and wide. Our design specialists create concept-driven material that suits the client’s visual identity, and ensures the messages we disseminate resonate with your target audiences.
CORPORATE SOCIAL RESPONSIBILITY
Today’s consumer seeks brands that demonstrate real commitment.
At Santa Cruz Communications, we create and execute successful and relevant programs that help companies communicate what they stand for, developing shared value initiatives to enhance a client’s corporate image.
ENTERTAINMENT & TALENT
Through we work with many industries, our agency has become one of the driving forces in not only growing awareness and interest for entertainment shows, but also contributing to the overall increase in ratings performance for internationally televised events, as is the case of Telemundo’s highly-rated prestigious awards shows the Billboard Latin Music Awards, Premios Tu Mundo and the Latin American Music Awards. SCC has been recognized with the HPRA National Bravo Award for Media Event Campaign of the year for its work on the Billboard Latin Music Awards.
From award shows, to motion pictures, to new media, talent, gaming, sports, fashion, home entertainment and music, we are at the pulse of the entertainment industry and have extensive expertise working with top entertainment brands to deliver strategies that achieve mainstream press, build positive images and engage fans.
We exceed our clients’ expectations
We have vast experience working with brands from a wide variety of industries